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Hotelier Jason Pomerance - Rising Hotelier Becomes A Name Brand For Putting Famous Heads In Posh Beds.
Featured in Player Magazine Spring 2004
Actual Alticle: Hotelier Jason Pomerance
When stars like Russell Crowe and Drew Barrymore make their way to New York or Miami and consider a place to snooze and schmooze, they need look no further than the Big Apple's 60 Thompson Street or The Sunshine State's Sagamore.
Located in SoHo, the deluxe digs of 60 Thompson are the latest creation of native New Yorker Jason Pomeranc. 60 Thompson was recently noted by Conde Nast Traveler as one of the hottest properties in the world.
Celebrities spotted recently at the Sagamore include Paris Hilton and Shannen Doherty. The Sagamore was also the site for the 35th birthday of Alex von Frustenberg, son fashion designer Diana. The party, sponsored by Johnny Walker Blue, was attended by Enrique Iglasias and Tara Reid, among other recognizable names.
Impressive? Certainly. But almost commonplace for Pomeranc. The 32-year-old bachelor has always enjoyed mingling with celebrities, and he grew up learning how to be a cordial host.
"I grew up in a home where dinner talk was about the hotel industry," he explains from his Manhattan residence. "If your family is involved in cars, you talk shop. Our shop was the home and hospitality industry.
The Pomeranc family's roots in the hospitality business go back more than four decades. Jason's father, Jack, founded the Pomeranc Group and created an impressive portfolio of single and multi-family homes, industrial complexes, and hotels throughout New York, New Jersey, and Connecticut.
Now the torch has been passed to Jason and his brothers, Michael, 40, and Lawrence, 46. They continue the legacy with properties such as 60 Thompson and Miami's Sagamore.
Not surprisingly, when high-profile clients are involved, privacy is a priority.
"Celebrities know they can come here and have privacy," Pomeranc says. "We work very hard to allow all of our guests, including the famous ones, a true sense of relaxation."
Setting this tone, and maintaining it, is an integral element to Pomeranc's philosophy as a hotelier.
"I want my properties to be casual but elegant." He says. "People of any age can come to our properties and still enjoy the feeling of comfort and sex appeal. We do this with the perfect combination of food, music, and design."
The interior of 60 Thompson, Sagamore, and future properties can be traced back to Pomeranc's year-long European studies. After graduating from NYU and The Benjamin Cordoza School of Law, Pomeranc relocated to London as part of an exclusive program for young American attorneys and entrepreneurs to study the business climate of the post-Eastern Bloc European Union.
Pomeranc traveled extensively throughout Europe researching hotels and design traditions in cities such as London, Paris, and Milan.
"It was a great time," Pomeranc says. "I was studying a lot about the business side of things, but I used my free time to do my research while traveling all over Europe. It was a great experience."
The high demands of continuing a strong family tradition while carving out his own niche in the hotel industry can be daunting for the youngest Pomeranc. To deal with the stress of meetings, travel, and keeping clients satisfied, the bachelor has taken to stress relief through good ol' American aggression.
Daily Tai boxing matches at the exclusive 5 Points Gym is Pomeranc's favorite way to work out the kinks of a hectic day.
"It's a great way to get the stress out," Pomeranc says. "I get to go in and compete and that helps."
And when he's not finding a room for an A-list client or kicking the hell out of an opponent, Pomeranc can be found knee-high in a mountain river fly fishing.
"I love to fly fish," he says. "It's an awesome challenge, but it's also extremely peaceful."